Elmec-Orica BikeExchange, cycling embraces technology

The Australian “pro” team, who are based in Varese Province, have visited the computer company, and found they have a lot in common.

Orica greenedge visita elmec

Nowadays, top cycling teams are genuine multinationals, companies in which the sports result is the objective, but they are supported by logistics, material research, relationships between people, diet and top professionalism. This is why, when one of these teams meets a company that works in the field of technological innovation, the language they speak is the same, even if one speaks Italian and the other speaks English.

In fact, one (Elmec Informatica) speaks the Varese dialect, and the other (Orica BikeExchange) has an Australian accent. The two are neighbours, because the “Aussie” team have one of their European headquarters right here in these parts (the presence of the so-called Gavirate hub, was decisive) and do not shy away from collaborations that might lead to growth even outside the athletic world.

Which is what happened today, at the Elmec headquarters, in Brunello, on the occasion of the “Bike Day” organised by the company, a day when the employees could have their bikes checked by Orica’s mechanics; in the car park, special bicycle racks had been set up, with a small but important exhibition of racing bicycles, including one that belonged to Fausto Coppi and those produced by Scott for the Orica champions.

Tuft, silver in the 2008 World Championships, and Albasini, winner of the 2014 Tre Valli

A great number of these champions came to the Elmec headquarters: there was not the revelation of the Giro (and winner of the “Lombardia”) Esteban Chaves, but there were such athletes as Adam Yates (fourth in the last Tour), Michael Albasini (Winner also of the 2014 “Tre Valli”), Svevin Tuft (silver in the 2008 time trials in Varese), not to mention the sprinter Caleb Ewan, the track-racer Roger Kluge, and the promising Belgian Keukeleire. And then, there was the winner of the last Roubaix, Hayman, and the experts, Kreuziger and Molina, participants in the great stage-races. Accompanied by top, international technical and management staff, with Vittorio Algeri keeping the Italian flag high, as he prepares to enter his 50th season, in the saddle and in the team car.

The Australian team were welcomed by the President of Elmec Informatica, Rinaldo Ballerio, who greeted, among others, Shayne Bannan, the manager who first led the government of his country to discover Varese. It was Bannan who acted as a “bridge” between two geographically distant organisations that are linked by the same passion for cycling; he created the first base in Castronno, he encouraged the arrival of the first great “teachers” (Cadel Evans, Michael Rogers, and others) and he sat down at the table with the Province, to create the Gavirate hub, a facility that many might not have noticed, but that is one of the “hidden pearls” of our Province.

Elmec and we have the same footprint,” said Bannan; “we’re looking for new talents in cycling, and they, in the industrial world. In both fields, innovation is essential: those who continue to do the same things, without studying, without growing, without evolving, will get nowhere. And, at the same time, if Elmec and Orica didn’t have a strategy that focused on certain objectives, they wouldn’t be able to achieve important results.”

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